The Department of Consumer Affairs, Government of India convened the meeting which brought together key representatives from major e-commerce companies, industry associations, Voluntary Consumer Organizations, and National Law Universities for a focused dialogue on eliminating deceptive online practices.
The Union Minister emphasised the importance of responsible industry behavior, adding that the Guidelines on Dark Patterns were the result of intensive consultations with various stakeholders, including leading e-commerce companies and industry associations. With mutual agreement reached, the Minister urged all companies to now fully comply with the guidelines and integrate them into their internal governance and consumer protection mechanisms.
The high-level meeting concluded with a strong call to action, reaffirming the government’s commitment to protecting digital consumers and urging all stakeholders to work together in creating a transparent, ethical, and user-centric online environment. The Department reiterated its readiness to support businesses in implementing the guidelines and welcomed continued collaboration with industry, academia, and civil society to keep India’s digital marketplace fair and inclusive.
